Practice is a Seoul-based
design studio focusing on
brand identity and development,
printed matter and more.
Founded by Yoon Seok Yoo
in 2011, we have been fortunate
enough to work with fantastic
individuals and organizations
in art, culture, education, and
corporate fields.
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세종예술시장 소소
Graphic refreshment for Sejong Art Market. Apr 15–Nov 4, Sejong Center.
2017, Identities, Culture
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POST SEOUL
House style for the online magazine.
2016, Identities, Print
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POST SEOUL
Identity development and website design for an online magazine featuring people and places of Seoul. Published by newpress. Built by deerstep. www.postseoul.com 
2016, Identities, Website, Culture
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newpress
Logo and stationery for a media house.
2015, Identities, Print
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NANGWUGAI
Logo development for new business venture of Cho Hee Kyung, owner of Bicena and Gaon restaurants.
2015, Identities, Print
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세종예술시장 소소
Graphic refreshement for 3rd season of the Sejong Art Market.
2015, Identities, Culture
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Expanding Experiences in Art
Forum identity and printed matter. An International Forum co-hosted by Leeum, Samsung Museum of Art and Gwangju Biennale Foundation. Sep 2–4, Seoul and Gwangju.
2014, Identities, Print
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MILL
Branding work for a local bakery.
2014, Identities, signage, print
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IBA
Developing visual identity for the International Biennial Association.
2014, Identities, Print
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정양모빌리티 서이천
Signage work for Chungyang Mobility's new distribution center in Seoicheon, Gyeonggi.
2014, Corporate, Identities, Signage
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